Keys Group Signs the Armed Forces Covenant

At Keys Group, we are proud to announce our commitment to the Armed Forces Community through the signing of the Armed Forces Covenant by our CEO, David Manson. This pledge underscores our dedication to supporting Service personnel, reservists, veterans, and military families.

Our Pledge

We recognise the invaluable contributions of those who serve or have served in the Armed Forces. By signing the Armed Forces Covenant, we commit to:

Ensuring fair treatment for members of the Armed Forces Community, preventing any disadvantage compared to other citizens.

Providing additional support for those who have made significant sacrifices, such as the injured or bereaved.

Actively recruiting Armed Forces Community members and updating HR policies to be Armed Forces and Veteran Friendly.

Establishing a Veterans Peer Support Staff Network and appointing an Armed Forces Champion to lead a dedicated steering group.

Celebrating Armed Forces Day, Armistice Day, and Remembrance Sunday with dedicated events.

Enhancing services for individuals in our care with military connections by linking them to specialised support organisations.

Collaborating with military charities, the NHS, and commissioners to meet the needs of veterans.

Regularly updating the public and inviting feedback through our website and other channels.

Meet Diane Palmer, Armed Forces Community Champion

Diane Palmer, our Armed Forces Community Champion and Associate Clinical Director – Adults, brings a wealth of experience and passion to this initiative. With over 30 years of experience in health and social care, Diane has pioneered numerous military-focused mental health services and has been recognised with prestigious awards, including the National Nurse of the Year and a Lifetime Achievement Award. Her leadership ensures that Keys Group will fulfil its commitment to the Armed Forces Covenant. 

Keys Group Armed Forces Initiatives

Community Engagement and Events

Keys Group is committed to celebrating and supporting the Armed Forces Community through:

Biannual Newsletters: Sharing updates, achievements, and opportunities.

Armed Forces Day and Remembrance: Marking these important dates with special events.

Annual Charity Fundraising Events: Bringing together our community for a common cause.

Bushcraft Sessions for Veterans: Starting April 2025, veteran staff instructors will host sessions at PEAK – Sale Water Park, welcoming veterans from the local community.

More Information

Armed Forces Covenant Steering Group

Our Steering Group comprises veterans and senior leaders across the business, working together to implement our Covenant pledge effectively. This diverse team ensures that the unique needs of the Armed Forces Community are represented and addressed.

Veteran Staff Peer Support Network

Our Veteran Staff Peer Support Network is co-led by Diane Palmer and Ali Nash MBE, a highly regarded advocate for veterans. This network provides a space for camaraderie, support, and collaboration among veteran staff members.

Employment Opportunities and Support

We are collaborating with leading military employment support charities and Recruit for Spouses to create meaningful employment pathways. As part of this commitment, we offer guaranteed interviews to military spouses, veterans, and reservists who meet our minimum criteria.

Sharing Stories

We aim to highlight the inspiring journeys of veterans and military spouses transitioning to civilian careers. Watch for upcoming video testimonials and media content showcasing their experiences and the positive impact of working with Keys Group.

Explore their stories in our blogs:

Q&A with John Hughes: From Military Service to Residential Care

We invite feedback from the Armed Forces Community and our customers as we work to honour our pledge. Join us in this journey to support those who serve our nation.